Insights and tracking
Abandoned checkouts and the export to Shopify
Checkouts with an email, unpaid and quiet for 30 minutes, listed on Insights and optionally exported to Shopify customers with a tag.
Updated
What counts as abandoned
A LatchPay checkout where the buyer typed an email, did not pay, and has been quiet for 30 minutes. Shopify's own abandoned-checkout list and emails do not cover LatchPay checkouts, because they never reached Shopify's checkout; this is the replacement.
The list on Insights
Insights lists them with the cart, the total and the age. Follow up opens your own mail app with the buyer's address and a short subject; LatchPay sends nothing itself. An In Shopify badge marks rows already exported.
Exporting to Shopify customers
Switch it on in Settings
Settings → Abandoned checkouts → Export to Shopify. Off by default.
What is written
The buyer becomes a customer in your Shopify store (or the existing customer is updated), tagged
latchpayandabandoned-checkout, with the cart lines, the total and a link to resume the checkout in the note. Your own text in the note is kept; only LatchPay's paragraphs are replaced.When it runs
While you use the dashboard, at most every 10 minutes; every night at 03:00 UTC; and on Sweep now. Checkouts from the last 30 days, 50 per run, oldest first. Settings shows how many were exported and how many are waiting.
Use the tag
Build the follow-up in Shopify Flow, Shopify Email or your mail tool on the abandoned-checkout tag.
Newsletter consent
The customer is marked as subscribed to your emails only when the buyer ticked "Email me with news and offers" on the checkout, stamped with the moment they ticked it. An existing subscription is never downgraded, and an unticked box changes nothing.
- Only sessions with an email typed are exported, and only for the store that is connected now.
- What reaches Shopify is what the buyer gave your store: email, name, address, phone, cart.
When the buyer pays after all
When an exported buyer completes the payment, the abandoned-checkout tag is removed, the note says the order was completed, and the consent the buyer gave is written. The Insights row disappears from the list.